1. Create engaging content: Make sure your videos are high quality and offer something unique or interesting that will capture users’ attention. The more comments, likes, shares, and duets your video gets, the more likely the algorithm will pick it up ¹².
2. Use popular hashtags and keywords: Be sure to use hashtags and keywords that are popular on TikTok in order to make your videos more discoverable ¹³.
3. Post at optimal times: Posting at your most optimal time is still valuable. The more accessible your video is, the more people can view and engage with your content ³.
4. Collaborate with other creators: Collaborating with other creators can help you reach new audiences and gain more followers. You can collaborate with other creators by creating a duet, a reaction video, or a challenge video ⁵.
5. Join the TikTok Creator Fund: TikTok’s Creator Fund is a program that pays eligible creators for their content. To qualify, you must be at least 18 years old, have at least 100,000 followers, and have at least 100,000 video views in the last 30 days. Once you’re accepted, you’ll receive a monthly payment based on your views and engagement .
6. Use TikTok Promote: TikTok Promote is an in-app advertising tool that can help you reach new audiences, guide more people to your website, and gain followers. You can turn any organic TikTok video into an ad, directly within the app. You can start reaching new audiences, build a following, and drive traffic to your business website. After running a Promote campaign, you’ll get insights to understand your audience better and learn how your video performed in reaching your goals. Understanding the results of your campaign will equip you with the knowledge to refine future campaigns and continue making content that resonates with your audience. To access Promote, select the video that you want to promote and select the “Promote” button in the individual video settings. Alternatively, you can navigate to “Settings and privacy” and tap on “Business suite” where you will see the Promote button .
7. Focus on a niche: Focus on a specific niche and create content that resonates with your audience. This will help you build a loyal following and increase engagement .

I hope these tips help you get more views and followers on TikTok! Let me know if you have any other questions.